MEDIA ADVISORY
Extra Fridge Means Extra Cash
RG&E Joins National Grid in Popular Refrigerator, Freezer Recycling Offer for Rochester Residents
WHO: Rochester resident, Marianna Schuler
Dan Hucko, RG&E representative
Katie Fowler, National Grid representative
Sam Sirkin, JACO Environmental
WHAT: Rochester Gas and Electric joins National Grid to kick off a newly expanded energy-saving program at the Schuler home, where Marianna’s old porch freezer will be picked up for free and recycled. In exchange, Schuler will not only save up to $150 a year through lower electrical bills, but also receive a $30 reward
WHEN: 10 a.m. Wednesday, May 11, 2011.
WHERE: Schuler home, 27 Biltmore Drive, Rochester, 14617
VISUALS: Workers taking Schuler’s freezer out of commission by cutting its power cord and rubber gasket seal, disabling the thermostat and marking the unit with an “X” before loading it into a truck for transportation to a recycling facility.
WHY: Research has shown that most second refrigerators and freezers were built before current energy-efficiency standards went into effect and use as much as three times the energy of newer models. Consequently, these appliances consume significant amounts of energy for what, in many cases, is very limited use in homes today. Removing an old refrigerator or freezer can save up to $150 annually for the customer. The avoided carbon dioxide emissions from the recycling of each refrigerator has about the same impact as taking two cars off the road for an entire year.
CONTACT: Dan Hucko, RG&E, 585-724-8825, daniel.hucko@iberdrolausa.com